Email Grader (Great Free Resource)

Just like it says… this is a Free Tool that helps you measure and analyze your email campaigns… enjoy: http://www.emailgrader.org/

Check out all the good stuff Email Grader checks for you (for FREE!) :

1.  Deliverability

BEFORE your list can see what you have to share, your email’s gotta pass a series of tests that are put in place by spam filters.  If you flunk these tests, you will more than likely head straight to the principal’s office… aka: someone’s spam-box.  EmailGrader looks for dumb, easy mistakes that will get you in the ‘spam office’.

2.  Conversion

But it ain’t enough just gettin’ your email read; you need one ah them CTA’s… aka call to action.

Without a click, you ain’t got nuthin!  And your ability to get clicks depends on a several elements, like the quantity and types of links, and being able to track which links are getting clicked, what time of day you mail, what time they open.  EmailGrader will get you to take these elements into consideration, so you send emails that make money.

3.  Mobile

Does your email show up on one ah them newfangled hipster iPhones or them crazy kids’ Androids?

Sometimes your email’s format won’t show up right on mobile devices (iPads and other ‘tablets’, included).  And now that more and more folks are getting email via mobile, you don’t wannna lose a larger and larger portion of your audience.  EmailGrader lets you to see how your emails are going to look on most of the major mobile platforms, including the ones I already mentioned… and that crazy ol’ Blackberry.

4.  Compliance

Email marketing should not be something that gets you in trouble (legally or financially), instead it should build your relationship with your audience, and make you money.  EmailGrader keeps you out of trouble by checking it against CAN-SPAM laws… so you stay out of trouble.